My style has evolved quite a bit over the last two years. When I started this blog, I was pretty preppy. I am still a bit preppy, but I love pulling my outfit inspiration from 50’s, 60’s, and 70’s, with a bit of a modern twist. My style really started to elevate once I spent my summer In NYC. I was so inspired by the street style and so taken with the edgy/modern looks, but I had no idea how to add some of those aspects into my style. I still have some preppy things, but for the most part, I really like to mix things up. I would describe my style now as classic-meets-modern- meets- edgy. I’m still trying to get that edgy in there, but that really is the style I gravitate towards.
There are only a few fashion lines that truly have this style, and Victoria Beckham is one of them. Even when I was in my preppy stage, I loved looking at Victoria’s line by watching the fashion shows online. When I was in NYC at Parsons, my desk buddy was from London and the first thing I asked her was if she had been to the Victoria Beckham store.(She had! Apparently her mom loved VB.) I am embarrassed to admit this, but I only knew Victoria as Victoria Beckham clothing designer, and not as Posh Spice. I’ve always been familiar with The Spice Girls since my sister Cara is 10 years older than me, and I heard the song “Spice Up Your Life” multiple times growing up. Other than that song, I really didn’t know much about the Girls themselves and I didn’t know VB was one of them until last year when it was the Spice Girls 20th reunion. Me: Is that Victoria Beckham? Whoever was in the room: That is “Posh Spice” Me: MIND BLOWN.
Although I was/am obsessed with Victoria Beckham line, I have never owned a single Item. So when this Target line was announced, you can only imagine my excitement. It is all quite beautiful and so my style, and the prices are amazing for a Victoria Beckham (and team ) designed line. The price gap is so large between the price of the main line and her new Target line, yet all of the Target lines still exhibits the traits of Victoria Beckham design. Simple, classic, and chic with an edginess.
I think it is amazing that Victoria Beckham is doing this because I know there more people like me who love her designs, but are not able to afford them. Sure, it’s not going to be the same as wearing a real Victoria Beckham, but it’s not about that for me- I just want to wear things that embody my style and empower me.
There is a catch though; you can’t just walk into a Target on any given day and find a VB dress. Getting your hands on items from the line is going to be hard. There is only one day, and that is this Sunday, April 9th. When I say one day, I actually mean hour. If you want one of these perfectly British dresses, then you have to have to put in quite a bit of effort (aka brave the middle-class fashion hunger games). How do I know this? Because back in April of 2015, (my preppy days) Target released their Lilly Pulitzer line, and I went expecting for it to be great. It ended up being scary. Even worse than Black Friday scary. This is the one and only chance you will ever be able to get these items; there are no restocks, there are no item limits, there is nothing hidden in the back. There are new rules. It really is The Target Hunger Games.
So from my experience from LillyxTarget, reading multiple Lilly for Target experiences, blog posts, and from calling two Targets this week, I have the downlow on all things VBxTarget. Here are my twelve tips to survive Victoria Beckham for Target:
1. Make a game plan:
Not just mental; write it down. Make a list of what you want, and from that list decide what your absolute favorites are. Those will be your “Target” items (pun intended). Decide the Target you will go to and decide what you will look for online. Decide what time you will wake up and what time you plan on arriving. Just so you know, all Targets open at 8 am. I asked someone from Target if seven was a good time to arrive, and she laughed and said, “If you want a shot, come before 7 AM.”
2. Take a nap the day before:
Whether you are planning on buying online only, in store only, or both, try and get some kind of rest before. If you are going to be doing both (like me), sleep will not be very realistic. I, sadly, can’t do this because I have an event in the city on Saturday.
3. Try online first:
I think everyone should try online first. But don’t be surprised if the site crashes like it did for the Lilly Pulitzer line. Another thing I would recommend is buying one or two items at a time because the items will probably sell out fast. If Target is smarter this time and has their site ready for the masses and a good stock (and you can get everything you want), then there’s not much of a reason to go to the store. (Unless you are like me and need to see all the displays that Target has been planning for months and just want the experience.)
4. Wake up before sunrise:
Ahhh, the worst part. The further you live from a Target, the earlier you should wake up. I’m getting up at 5 am. My Target is 15 minutes away, and I want to be there around 6!
It will help you wake up! Don’t take a cold shower thinking It will jolt you awake. Cold showers actually slow down your system and make you more sleepy. A warm shower will get your blood moving, which means you’ll be ready to conquer the world with your girl power!
It doesn’t really matter what you eat(a protein bar or smoothie is quick and easy), but being hangry and big crowds trying to get a small amount of merchandise = bad idea. Really, really bad idea. Just eat, even if you’re not hungry.
This one is self explanatory.
8. Bring things to do while you wait
A Rubik’s Cube? A book? Download a movie or show from Netflix on your phone or iPad (I love the download feature). If you plan to use your phone, bring an external charger!
9. Be nice:
No one likes a person who cares more about their agenda than other human beings. At the end of the day it is just clothing; don’t expense your humanity over a dress. It’s just not worth it. Try and make friends, talk to people in line, be happy and maybe a mean girl might not roll over your toes with her cart.
10. Try multiple stores:
If you don’t find luck at the first store you try, run to another nearby location. It will definitely be picked through, but you may find an item people overlooked.
11. Head for the dressing area:
If you’re late and shelves are picked through, then head for the dressing area-there may be some extra things there! When I did LillyxTarget, I found so many dresses back in the dressing room when I showed up at 9:00 am. People didn’t even think to look there.
12. Go back for returns:
Check your Target the over the next few weeks for the returns!
Any online purchasers will not be able to try things on, and there will be a ton of returns. I know I will probably do some returning myself because I’ll probably buy as much as I can, and then return what doesn’t work out.
THATS IT! I am In love with this line, I can’t wait to actually get a hold of some pieces. I would love to here how you feel about it in the comments below!
Do you love the VBxTarget line one as much as I do?
Are you planning on shopping the VBxTarget line?
What are some of your favorite pieces?
I hope that I covered all ground here but if you have any tips comment them below I would love to read and implement them Sunday!
I hope you have an amazing experience, and find some posh, and empowering items to add to your wardrobe. I will be sharing about my experience next week, so stay tuned!